“I am Barack Obama, President of the United States: Ask Me Anything”

Using Reddit.com as Platform for Social Media Campaigning

It’s been a while since Barack Obama answered users’ questions on Reddit, but here are some late thoughts on this anyway. I will present a short paper on this topic at the interdisciplinary symposium “Watching Politics“, University of Warwick, 31st of May 2013.

When Barack Obama announced his participation in Reddit’s Ask-Me-Anything subsection on 29th of August 2012, the message circulated rapidly among various social media. Only three hours before answering users’ questions on Reddit, he informed via Twitter: “Hey, everyone: I’ll be taking your questions online today. Ask yours here”. Continue reading